1. How do we intelligently overcome the challenge of maximizing behavioral changes through training?
One of the biggest challenges that companies face is the problem of bringing about changes in employee behavior to maximize business impact. For example, the sales team might go through an extensive training program on face-to-face communication. But after the training is over, people tend to fall back to their old ways (just like our politicians!). We definitely saw a need for building a tool that will allow companies to reinforce training in a way that can be easily consumed by employees.
2. How do we leverage the power of the ubiquitous smartphones that everyone seems to be carrying around?
Smartphones are everywhere and everyone either has one or shamed into buying one! We wanted to build an app that will run on any Smartphone. We had to evaluate the pros and cons of building native apps Vs rolling out a web-based app, and ended-up with a hybrid model. Anywhere Learner Mobile looks and behaves like a native app, but is actually a browser-based application. There were several reasons for adopting this model and you read them here.
3. How can we build a tool that delivers just-in-time learning, a key requirement for the Gen Y employee population?
One of the key requirements for maximizing the potential of a Gen Y employee base is to deliver JIT learning and knowledge management at the point where the job is done. Read my post on the key requirements for managing Gen Y employees here. Companies grapple with the challenge of delivering customized training tips, strategies, best practices, and information / knowledge to different employee groups. Also, we found that there is a dearth in the availability of JIT learning tools that could be customized by the learner according to their individual preferences and context. While we saw plenty of tools allowing users to customize the look and feel of the application, we did not come across a tool that allowed to users to create their own “learning channel” with their favorite content streams. This obviously became a key feature we wanted to include in the Anywhere Learner Mobile.
In my next post, I will showcase some of the features of Anywhere Learner Mobile that will give you an idea of how we addressed the above three questions.