The cover story in the Feb 2012 issue of The Fast Company was about Generation Flux – How to survive and thrive in a chaotic business environment. You can read the entire article here.
Here are some extracts from the article. Enjoy!
The security of the 40-year career of the man in the gray-flannel suit may have been overstated, but at least he had a path, a ladder. The new reality is multiple gigs, some of them super short, with constant pressure to learn new things and adapt to new work situations, and no guarantee that you will stay in a single industry. It can be daunting. It can be exhausting. And it can also be exhilarating.
If ambiguity is high and adaptability is required, then you can’t be simply sentimental about the past. Future-focus is a signature trait of Generation Flux. It is also an imperative for businesses. Trying to replicate what worked yesterday only leaves you vulnerable. Nostalgia is a natural human emotion, a survival mechanism that pushes people to avoid risk by applying what we’ve learned and relying on what’s worked before. But when the past has been blown away by new technology, beloved past practices may well be useless.
The most interesting quote that reflects the flux we are in is “It’s irresponsible not to use the tools of the day. People say, ‘Oh, if I master Twitter, I’ve got it figured out.’ That’s right, but it’s also so wrong. If you master those things and just stop, you are going to get killed by the next thing. Flexibility of skills, leads to flexibility of options. To see what you can’t see coming, you’ve got to embrace larger principles.”